Ksmani, president, Milma
Centering more on the export and country markets, the cooperative Kerala Milk Marketing Federation, popularly known as Milma, has established the objective of achieving a business of 10,000 million rupees by 2030. With more than 150 products in its kitten both in instantaneous food products based on milk as ready to eat, the entity of Cooperativa de Modelo Anand had registered ₹ 4500.
Talking with Business lineKsmani, president of Milma, said that “we have registered a business plan to achieve specific billing through the strengthening of the product distribution network in foreign markets and the main meters, which turns the product basket and guarantees the quality and packaging of products.”
The customer response so far for products is encouraging especially for instant food products ready to eat. However, the requirement of more useful life for instant food products is a disability and the company is in the process of launching more products of this type with a longer life, especially to serve customers abroad, he said.
“We have already started the customer delivery products by step through the Swiggy Instamart online platform in selected areas and signed MOU to expand the services in more districts,” said Mani.
For a question, the president said that the launch of products would be based on the customer’s response. The R&D wing is working on the introduction of more products based on market demand.
To strengthen marketing infrastructure, he said Milma is in the process of recruiting new MBA graduates of the main business schools through the campus locations.
The company now has more than 10 Lakh dairy producers affiliated with its network or 3500 primary milk cooperative companies, organized under its three regional unions: juggling, erkulam and thirvananthapuram. There are also plans to sell products to farmers through cooperative thesis societies at affordable prices.
As part of the market expansion, Milma has marked a plan to guarantee its presence in all festivals that cross religion for product thrust. Similarly, all primary milk cooperative societies in the villages would align to sell the products to their mirror areas for Mariagos and other functions, he added.
“Since its 45 years of beginning, Milma’s motto was the growth of farmers through customer satisfaction. We have made a slight change in client delight,” said the president. The company in 2023 made its brand change with the launch of a variety of new chocolate products, butter cookies, snapshot mixtures for cooking and lists to eat, Whitener dairy and recently Upma, tender clowns paid in the market, Hey added.
Milma, as an organization of farmers, the president said that Maximfit generated has been transmitted to dairy producers through the additional price of milk, livestock feeding subsidies, etc.
Posted on May 15, 2025