Introduction: The Rise of Conscious Cosmetics in America In 2025, the U.S. cosmetic industry has fully embraced a powerful and lasting movement: clean beauty. Once viewed…
Author: Olivia Brown
Introduction: A Skincare Revolution in the United States The American skincare landscape is undergoing a dramatic transformation. Once defined by over-the-counter creams and at-home routines, it…
From growing up on a farm in northern India, to picking up a javelin aged 13, and winning Olympic and world titles by the age of…
As we get older, our skin changes, often this means we need to make a few tweaks to our skincare routine to get the best from…
While the fountain of youth has yet to be found, scientists and corporations have worked to fight the effects of aging in the lab. Countless creams,…
Once an overlooked part of the hair care routine, scalp care is now front and centre, and rightly so as it is the fundamental catalyst for hair…
If you’ve been doing never-ending core workouts but have still yet to see rock-hard abs, the solution may be simpler than you think. According to top…
Taylor Swift has bought back the rights to her first six albums, ending a long-running battle over the ownership of her music. “All of the music…
Yatsen, the owner of Eve Lom and Perfect Diary, has reported a bumper start to its 2025 financial year. Total net revenues for the first quarter of 2025…
On 8–9 May 2025, Wheaton will be present at LuxePack New York, an international trade show of reference in high quality packaging and innovative design. Participating…